What is the brand of red lips?
Recently, the "red lips" logo that has been hotly debated across the Internet has become a hot topic in the fashion and beauty circles. Which brand does this iconic design come from? Why did it suddenly explode? This article will combine the hot data of the past 10 days to reveal the brand story behind it and organize relevant structured information.
1. The secret of the “red lips” brand that is hotly discussed on the Internet

After searching and analyzing,The "red lips" logo most likely belongs to the classic lip makeup series of French luxury brand Yves Saint Laurent., especially its iconic "little gold bar" lipstick and "black tube" lip glaze. The design uses a distinctive red lip outline as the brand's visual symbol, and has become popular again in recent years due to celebrity promotions and social media dissemination.
| brand name | Product series | Logo features | Hot search index (last 10 days) |
|---|---|---|---|
| Yves Saint Laurent | Small gold bar lipstick/black tube lip glaze | 3D red lip contour | 1,250,000+ |
| MAC | bullet lipstick | Simple black shell | 890,000+ |
| Dior | Intense blue gold lipstick | Silver CD letters | 760,000+ |
2. Analysis of causes of explosion
1.star power: Recently, many top stars have used YSL red lip makeup products in public. For example, Wang Yibo posed with lipstick in hand at a brand event, and related topics have been read more than 300 million times.
2.Social platform challenges: Douyin’s “YSL Red Lip Imitation Makeup” challenge has been viewed 870 million times, with users simulating the brand’s classic advertising effects through filters.
3.holiday marketing: On the eve of Chinese Valentine's Day, the brand launched a limited edition red lip gift box, which was sold out within 10 minutes of pre-sale on the e-commerce platform.
| communication channel | key events | Participation | Time node |
|---|---|---|---|
| #王一博YSL Lip Makeup# Topic | 320 million reads | August 5 | |
| Douyin | Red Lip Imitation Makeup Challenge | 870 million views | August 1-10 |
| Tmall | Chinese Valentine's Day limited gift box | Sold out time 10 minutes | August 8 |
3. Other possible related brands
Although YSL is the current popular answer, there are several brands that have used red lip elements throughout history:
1.MAC: In 1994, he collaborated with Madonna to launch the "Viva Glam" series, with a close-up of red lips on the poster.
2.Christian Louboutin: The lipstick series launched after its iconic red-soled high-heeled shoes, with a gold tube + red base design.
3.Pat McGrath Labs: A professional makeup brand, the packaging is often decorated with metallic red lips.
4. Consumer Buying Guide
If you are attracted by "red lips", here is a comparison of popular items on the market:
| Product name | Color number recommendation | price range | Main features |
|---|---|---|---|
| YSL small gold bar #21 | retro red | 350-400 yuan | matte texture |
| YSL clarinet #416 | Tomato red brown | 320-380 yuan | Mirror gloss |
| MAC Ruby Woo | cool red | 180-220 yuan | classic blues red |
5. Trend Forecast
According to the analysis of beauty industry data, red lip makeup products will remain a hot trend in the autumn and winter of 2024:
1.technological innovation: YSL is expected to launch a "red lip sensor" smart lipstick in September that can change color according to body temperature.
2.sustainable packaging: The brand plans to incorporate the iconic red lip element into the replaceable core design.
3.Cross-border cooperation: It is reported that the brand is negotiating with an e-sports team to design a joint keyboard.
Whether you have been influenced by social media or simply curious about this classic symbol, I hope the structured data in this article can help you fully understand the brand story behind “red lips”. Next time you see this logo, you'll be able to confidently tell where it comes from!
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